Master the art of winning clients, generating opportunities, and standing out as a professional.
MST®: The real-world, practical business development course designed to help professionals build a strong network, generate income, and cultivate a powerful personal brand.
The Problem.
For Professionals
Many professionals are never shown how to do effective business development
They struggle to envisage a process that can lead to winning clients
Networking efforts are often without aim or results
They lack a personal profile in the marketplace
Career development is frustrated
For Professional Firms
Sometimes fail to create and nurture a business development-friendly culture
Team members become institutionalised and lose the bigger picture
Business development expectations aren’t set with seniors
Communication failures lead to lost opportunities
Collaborative work practices suffer
This is why I created MST®
After a decade of running my own businesses in the UK and India, I moved into professional services.Working in corporate finance, I specialised in venture capital fundraising advisory but soon started to hone my networking and business development skills to adapt to this unique and competitive environment.The result - I won significant numbers of clients across multiple service lines, ranging from £bn listed firms, entrepreneurial, mid-tier businesses to high-growth tech startups, delivering £m’s in fee income. And I continue to - I practise what I preach.I continually came across other professionals who wanted to develop networks, become a known entity in the marketplace and deliver fee income but didn’t know where to start.I found that professional services firms can fail to equip their teams with the necessary guidance on business development - only for partners to become frustrated when teams struggle to deliver fee income, work collaboratively across departments and ensure high levels of client service.From this experience, I created MST®. Based upon core fundamentals of being highly interactive, practical and experience-based, with diverse real-life examples, the 3 levels of MST® ensure that professionals layer in their learnings by adopting the right Mindset, creating a Strategy and then deploying it with the correct Tools.
About the MST® Course.
MST® is broken down into three clear levels: Mindset, Strategy and Tools
Each level is delivered as a half-day course at a location of your choice (or remotely)
Sessions are highly interactive, discussion-led and utilise real-life examples to illustrate concepts and tactics
Workbooks are provided to allow the setting of objectives and initiate action from day one
Follow-ups help keep the momentum going
Level One: Mindset
Laying the Foundations
Create a compelling vision for your networking journey so that you can achieve more, faster, by developing a laser focus on specific goals
Learn the optimal behavioural mindsets and foundation networking skills so that you can develop the confidence and interpersonal skills that are vital to developing a powerful network
Discover the factors holding you back and the strengths you need to exploit so that you can supercharge your progress towards eliminating mental barriers and realising your potential
Level Two: Strategy
Developing Focus and Personal Profile
Learn how to create a powerful personal market presence so that you can immediately get on the path to being viewed as a trusted advisor, an expert in your respective area and attract others to your network
Learn how to identify and develop angles into prospects so that you can create incredible opportunities and engage in meaningful, deeper conversation
Develop a focused targeting strategy and discover new ways of finding prospects so that you can spend your time efficiently connecting with the right people
Level Three: Tools
Building and Nurturing a Powerful Network
Master a system for nurturing your connections so that you can strategically position yourself for opportunities and introductions whilst continuing to build social capital
Learn how to build a powerful referral network so that you can open the door to endless incoming opportunities and boost the scalability and reach of your network
Learn how to attract others to your network so that you can confidently reach out to new prospects completely cold and establish connections that others can only hope for
Ways I can help you.
In-person workshops
Each level of MST® delivered as a half-day, highly interactive in-person workshop at your premises or a location of your choice. (Note: can also be delivered remotely).Consultancy
Advising professional firms on how they can improve and streamline their business development capabilitiesDigital courses - Coming soon